brand messaging and content writing
Your brand message needs to capture your unique voice and focus on the needs of your ideal client. We’ll write content using language your ideal client understands. We’ll explain how you can solve their problems and make their lives better. We’ll tell your story and convey the values you represent. The right messaging and content are critical to attracting the right kind of client and building the kind of business you really want.
Search Engine Optimization (SEO) consists of many aspects that work together to help your website get found, and ranked, by search engines such as Google and Bing. An important part of this mix is the content on your website. We research the keywords your ideal client is searching for and incorporate those, in natural language, into your website's written copy.
We don't stop with the words that your website visitors will see, because the search engines see so much more. We will optimize your images (titles, alt tags and descriptions), outbound and internal links, and meta descriptions for each page and blog post.